2D Codes & GS1 Digital Link
Move from linear barcodes to data-rich 2D codes that scan at the checkout and on a phone.
The challenge
Retail is moving to 2D codes that carry the product identifier together with batch, expiry and a web link. Printing them at line speed, on real packaging, with reliable grade takes the right mix of coder, data management and verification.
What you gain
- One code for checkout, traceability and consumer engagement
- Expiry-date checks at the point of sale
- Faster, more targeted recalls
How it comes together
Choose the print technology
Laser, TIJ and TTO all print 2D codes; the substrate and speed decide which fits.
Manage the data
Line software builds each code from the GTIN plus variable batch and date data.
Verify inline
A camera checks that every code decodes and meets the required grade.
Start with a pilot
Trial one line and one SKU, measure scan performance, then roll out.
Machine families involved
Thermal Inkjet (TIJ) Printers
Clean, cartridge-based high-resolution printing for cartons, labels and serialised codes.
CO2 Laser Marking Machines
Fast, ink-free date and lot coding on cartons, labels, PET, glass and wood.
UV Laser Marking Machines
355 nm “cold” marking for plastics, films, glass and heat-sensitive components.
Thermal Transfer Overprinters (TTO)
Sharp 300 dpi dates, ingredients and barcodes on flexible film, mounted inside your packaging machine.
Vision & Code Inspection Systems
Cameras that read, verify and grade every code and label — and reject what fails.
Software & Consumables
Line-management software, inks, ribbons, labels and fume extraction matched to your coders.
Tell us about your product
Send a sample, a drawing or just a description. We will recommend the right machine and show you the result.